Facebook stands to become a vital consumer engagement channel. http://t.co/LPh364Zm Dirk comments on the #facebookipo via Financial Mail (18 May 2012 17:53)
As a special tribute to today's Facebook IPO Ensight launches Full Facebook publishing integration, no more PageStream add-on, GO Mark! (18 May 2012 14:41)
Great media coverage for Ensight on EWN, SABC and Classic FM after posting this article on SA's E-commerce potential: http://t.co/oX9V592V(16 May 2012 16:01)
Do you know precisely what happens to your email marketing once you push 'send'?
How much do you know about your email delivery situation? What you don't know may be harming your brand and your bottom line.
It's frequently overlooked, but what takes place between designing a great email and receiving your prospective customers' responses is an extremely critical part of the email marketing process. The success of your current and future campaigns depends on it.
That's why we have created ENSIGHT SmartSender, a set of powerful, intelligent Email Delivery Monitoring tools that enable you to manage the large number of complicated and ever-changing factors that affect your ability to deliver.
What does ENSIGHT SmartSender consist of?
Delivery Dashboard - at-a-glance view of your deliverability performance
CampaignPreview - easily solve the rendering problems that depress response rates
InboxMonitor - instantly know which messages arrived where and when
Blacklist Alert - keep your IP addresses off over 200 Blacklists
ReputationManager - make sure your sender reputation remains good
Contact us and find out how ENSIGHT SmartSender will ensure you always deliver.
How will ENSIGHT SmartSender help make my email marketing a success?
Get the detailed performance information you need SmartSender records the results of every campaign you send and summarises them into a personalised Delivery Dashboard. The Dashboard supplies you with a quick, at-a-glance view of your deliverability performance - by campaign, over time and compared to previous campaigns - with easy-to-interpret graphic charts, campaign and message analysis and robust benchmarking data.
Preview exactly what your recipients will see SmartSender CampaignPreview allows you to see how your emails will be displayed across primary ISPs and more than 40 mail readers. It enables you to quickly determine whether HTML will break, whether images will display correctly and whether campaigns will fail common filtering packages. So you can easily solve any rendering problems that could hinder delivery and depress response rates.
Know when your emails are blocked or filtered SmartSender InboxMonitor tracks email deliverability to all the major ISPs via a robust seed list and quickly alerts you when you are being blocked or filtered. For each campaign sent, you receive an ISP delivery status report, confirming how much of your campaign arrived, when it arrived, and what folder it was placed in (i.e. inbox or bulk).
Monitor and avoid over 200 blacklists With SmartSender Blacklist Alert you receive an immediate email notification when your IP addresses are added to or removed from over 200 blacklists. Along with the notification, you receive recommendations and next step guidelines to help you get them off the list as quickly as possible.
Know whether your reputation is good or bad Reputation is everything and SmartSender ReputationManager is the first comprehensive email reputation management system. It aggregates more than 60 different data elements from email receivers to compile a composite reputation score for every commercial email sender. In addition to campaign specific reporting, you'll have access to the key information that ISPs use to determine your delivery success and will be able to use that data to make meaningful changes to your program.